Palm Pre Flow Commercial
Let me tell you how much I’ve grown to hate this commercial for a produce I rather like. The Palm Pre is slick, well designed and an attractive buy but at no point does this commercial tell you that the Palm Pre is also a phone within a smartphone. There is no card, there is no mention, there are some photos of kids but that’s it. Perhaps it’s now implied that a fancy internet thing has a phone (duh?) but I don’t know if an implication is enough for moms, dads and the non-tech savy to really understand that Pre=Phone=Web.
If I were on my last legs as a company with a halo product I’d make damn sure my ad campaign said phone in the damn commercial. Is it just me? Do 1,000 monks say phone in some language?
